Case Study
Omni Polymers
Introduction
To create an intuitive user experience, I prioritized user research and personas. Understanding Omni Polymers' target audience allowed me to structure the website in a way that met their needs and expectations. Clear navigation, compelling visuals, and concise content were strategically integrated to engage visitors and promote their plastic solutions effectively.
Design Process
In the initial stages of the project, I collaborated closely with Omni Polymers to understand their brand identity and objectives. Leveraging the design capabilities of Figma, I created a high-fidelity mockup that aligned perfectly with the client's branding. This allowed us to visualize the website's layout and design elements before proceeding with the development phase.
The Challenge
The primary challenge lay in comprehending the intricacies of Omni Polymers' vast range of plastic solutions. Collaborating closely with their team, I delved into their offerings to grasp the depth and diversity of their products and services, ensuring accurate representation and seamless navigation.
My Role
To facilitate easy content management for Omni Polymers, I opted for WordPress as the CMS. Elementor, a powerful page builder, provided the flexibility and efficiency to implement the high-fidelity design seamlessly. By utilizing Elementor's drag-and-drop functionality, I ensured quick customization of layouts and content blocks.
Testimonial
On Tuesday we met Jake and explained we urgently needed a website to complete a customer application. On Thursday the site was public, professional and exactly what our company needed. Jake is talented, intuitive, and a pleasure to work with – we look forward to our continued business.
Adam Robins
Director - Unique Environmental Service
Finished Product
Conclusion
The Omni Polymers website design and development project exemplify the successful collaboration between design and technology. By combining Figma-based design, Elementor's flexibility, and custom development, I created a visually stunning and user-friendly website that effectively communicates Omni Polymers' expertise and commitment to excellence.